Overview
Take something physical and make it digital. It's faster, cheaper, and infinitely scalable. The trick is maintaining the value proposition in the transition.
Examples
- Spotify digitizing music consumption
- Kindle e-books
- Adobe Creative Cloud
- Digital newspapers and magazines
- Online banking services
How to cite
Faster Than Normal. “Digitization Business Model.” fasterthannormal.co/business-models/digitization. Accessed 2026.





