Overview
Look for underutilized assets that could be shared more efficiently. Airbnb did this with spare rooms, Uber with personal cars.
Company examples
- Airbnb - Created a platform for people to rent out their homes or spare rooms to travelers
- Turo - Developed a peer-to-peer car sharing marketplace
- TaskRabbit - Established a platform connecting people who need tasks done with those willing to do them
Questions to consider
- - What underutilized assets or resources exist that could be shared more efficiently?
- - How can we create a platform that connects resource owners with those who need temporary access?
How to cite
Faster Than Normal. “Find shareable resources and make them accessible to everyone Framework.” fasterthannormal.co/business-frameworks/find-shareable-resources-and-make-them-accessible-to-everyone. Accessed 2026.