Overview
Apply an existing business model from one industry to another, capitalizing on the timing difference
Company examples
- Uber - Applied the on-demand model from food delivery to ride-hailing
- Airbnb - Brought the marketplace model from e-commerce to hospitality
- Netflix - Adapted the subscription model from magazines to video streaming
Questions to consider
- What successful business models from one industry could be applied to disrupt another?
- Which industries are ripe for transformation using proven models from other sectors?
How to cite
Faster Than Normal. “Business model arbitrage Framework.” fasterthannormal.co/business-frameworks/business-model-arbitrage. Accessed 2026.