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Jerry Jones Quotes

14 quotes from Jerry Jones — Owner and GM of the Dallas Cowboys since 1989..

Read the full Jerry Jones playbook →

“I promise you that during my life, I was more concerned about not letting people down, about doing my part, than I was ever into what it did for me”

Leadership

“The only way to break out is to gamble — take a chance with that first pick if you wanna dramatically improve your team”

Innovation

“What you do is a little bit of my philosophy. Controversy. Controversy. I'm serious. I'm dead serious. Not serial killing. Not that. But controversy.”

Business

“I just want to be relevant. I just want you to be looking at us.”

Relevance

“If we had picked Manziel, he'd guarantee our relevance for 10 years.”

Relevance

“I can tell you, I grew up with great coaching, and it had nothing to do with sports. I had great parents.”

Family

“I was blindly intoxicated with the idea of being involved with sports and the NFL.”

— Jerry Jones

“I never dreamed it would not only be days of building a football team and competing and trying to win. I thought I was going to an island of sport, and removing myself from the mainstream of what I knew to be the most competitive place in the world, and that is in the middle of business competition. Trying to make a dollar: Now that is competitive. There are no rules, for the most part.”

— Jerry Jones, Sports Business Journal, 2013

“I know how hard it is to win a Super Bowl. You shouldn't give up the ghost because you fall short in a highly competitive league.”

— Jerry Jones, 2023

“Nobody ever got to the top trying to have it on his best day. Football shows you how to do it when it's not your best day.”

— Jerry Jones

“There is no such thing as status quo. If you're not moving forward every day, then you are falling behind.”

— Jerry Jones

“We write a check with our mouth that our butt has to cover. Or should cover.”

— Jerry Jones, on the Cowboys' brand and business

“When I woke up my first thought was, 'My God, what have I done?'”

— Jerry Jones, on the morning after purchasing the Cowboys

“Son, do you love football? Then what are you doing in this bed? If you lie in this bed, you are going to be a loser for the rest of your life. Now get up, and if they ask you to be the water boy, then drown them with the damn water!”

— Pat Jones, to his son Jerry

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Jerry Jones

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Jerry Jones

Owner and GM of the Dallas Cowboys since 1989.